Xpressdocs

Real estate app that empowers agents

Industry

MKT

Services

UI & UX Design

Client

Xpressdocs

Year

2023

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Goal

The Neighborhood Insight project aimed to develop a user-friendly application for solo real estate agents, empowering them to strategically target and dominate specific neighborhoods through data-driven insights. The challenge involved creating a seamless user experience that balances powerful data analytics with simplicity, from the landing page to the campaign builder, while maintaining a friendly and approachable tone. This encompassed presenting detailed market data in a visually digestible manner, ensuring accessibility for non-technical users to make informed decisions.

Approach

Guide users through the complexities of real estate data with a friendly and intuitive journey. The Landing Page serves as a warm introduction, providing key information and a straightforward 'Get Started' link. The Geographic Selection process mimics the ease of choosing a favorite spot. The Market Evaluation screen offers panoramic views, gradually revealing detailed data with a subscription. The narrative around Understanding Your Investment makes potential returns relatable. The Campaign Builder is a user's personal studio, auto-populating with core information. 

 

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Landing Page
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Neighborhood Analysis
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Campaign Builder
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Template Customization
Conclusion

Neighborhood Insight successfully transforms intricate real estate data into actionable opportunities. The user-centric approach, coupled with a friendly tone, ensures agents can efficiently navigate the platform, becoming dominant forces in their chosen neighborhoods. Emphasis on simplicity and clarity underscores our commitment to supporting real estate professionals.

Selected Works

PrimexDashboard

TumonederoMobile App

PokerGo TourDashboard, Website

XpressDocsDashboard